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docs/decisions/2026-04-18-stripe-pricing.md

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+# LOCKED Decision — Stripe Pricing
+
+**Date**: 2026-04-18
+**Status**: LOCKED
+**Backlog ref**: [M]-11
+**Decided by**: Marko Marković
+
+## Decision
+
+Five-tier pricing structure for Waggle is locked at the following values:
+
+- **TRIAL**: $0 / 15 days (no card required)
+- **FREE**: $0 (forever)
+- **PRO**: $19 / month
+- **TEAMS**: $49 / seat / month
+- **ENTERPRISE**: consultative (no public price)
+
+## Rationale
+
+Pricing was set after review of competitive landscape (Mem0, Letta, Mastra). Specific anchors:
+
+- **$19 PRO** sits below the $20 psychological threshold while remaining above pure-OSS tooling. It is competitive with Mem0/Letta consumer-facing tiers.
+- **$49 / seat TEAMS** is a standard B2B SaaS anchor for team functionality (collaboration, shared memory pools, admin controls).
+- **TRIAL no-card** removes friction from prosumer evaluation and gives a credible signal that we trust the product to convert without payment lock-in.
+- **Enterprise consultative** preserves negotiation room and avoids commoditizing the on-prem KVARK adjacency.
+
+## Constraints unlocked
+
+- [M]-01 (Stripe products creation) is no longer blocked by pricing ambiguity. Marko-side queue: create products in Stripe dashboard.
+- Public website pricing page can move to final copy.
+
+## Constraints not unlocked
+
+- Marketing site copy still depends on benchmark gate ([M]-07) before public publication.
+
+## Reversibility
+
+Not reversible without a new LOCKED cycle. Any proposed change requires explicit Marko sign-off and a new dated decision file in this folder.